By Scott Gainey
The Goals for Digital Transformation
In setting the corporate vision for digital transformation, there are key questions you should ask: Does it improve customer experience?
Will it enable greater worker productivity? Can it eliminate redundancy or waste? When will we see a return on the investment? Will it help us attract and retain talent?
6. “The only goal should be to transform the business and operating model to deliver a differentiated experience to your customers. With that goal as your true north, you then must determine what changes you will require to deliver the experience you seek.” —Charles Araujo, Principal Analyst of Intellyx LLC
